You didn’t become a consultant or freelancer to spend your time cold pitching, chasing projects, or riding a feast-and-famine rollercoaster.
You started your business to make an impact.
To do great work, with great clients, who value what you bring.
But here’s the reality:
✅ When you’re busy serving clients - you don’t have time to build your next opportunity.
✅ Posting randomly on LinkedIn feels like guessing into the void.
✅ Having a charity and funding network is good for your business and helps you serve your clients better.
This course shows you exactly how to stop guessing, start growing, and unlock a pipeline of warm opportunities —
even if you’re scared of posting or hate “self-promotion.”
It’s not about "being louder - it’s about being intentional — and building trust while you work.
The spring cohort starts on May 20th - you in?
A Four Week Online Course
This course is designed for time poor consultants to get results
Four Live Webinars
Michelle Benson will host a live webinar each week to teach you her framework, and share her own "behind the scenes" LinkedIn success. As a "one person business" who has grown her following from 9K to 38K in just over a year, and smashed her all annual goals (because of LinkedIn) - there's a lot of learning to share!
An Online Video Series
A set of videos will be released each week to walk you through a simple step by step process - so by the end of the course, you’ll have a clear, doable LinkedIn strategy that fits around client work. And actually brings in warm leads - for your clients or you (or both).
How to Integrate AI
Ready-made AI prompts to help you clarify your positioning and speak directly to the clients and partners you want to work with. Plus booklets and templates to help you show up consistently — without posting every day or spending hours online.
This Course is For You If You...
➡️ Are a consultant, freelancer or coach, working with nonprofits, charities, or mission-driven organisations
➡️ Struggle with inconsistent client flow and cash flow
➡️ Feel stuck or scared about posting on LinkedIn
➡️ Are trapped talking to peers instead of prospects
➡️ Want to build a digital presence that brings warm leads — not just vanity metrics
"When I started my coaching business, everyone I spoke to said that LinkedIn was the place to market myself. Trouble was I am not IT savvy, and not good at self-promotion. I remembered in my previous role some of my team did Michelle's LinkedIn course with positive results, and one of my Heads of department in particular raved about her. So I dropped Michelle a message asking if we could have a chat. She was wonderful. Every conversation with her is a ‘lightbulb’ moment. I did the course, and she has been supporting and helping me hone my profile. I have seen a massive upswing in the numbers of people visiting, engaging and connecting with me, and yes – it has generated new business and many new leads. Its early days, but really positive. Michelle has made me feel that I have control and influence over my future. The more effort and expertise I put in, the greater the likelihood of success. Not only is she the LinkedIn guru, but she is also a warm, kind, clever person. I cannot recommend her highly enough"
Paul Abbott
Paul Abbott, Self Employed Coach
"It's been such a pleasure to get to know Michelle, her LinkedIn training course has fundamentally transformed my relationship with the platform. I've gone from feeling self-conscious and uncertain to informed and excited to make the most of the platform as I build my business. Her insights into the platform and her expert guidance on how to use it to my advantage have been fantastic for my role as a self-employed coach and consultant. Her approach is extremely thorough, logical and assured, as well as good-humoured, accessible and intuitive. I felt very supported and encouraged throughout the course, and I would gladly recommend Michelle to anyone looking to make better use of LinkedIn - or dispel any phobias they have of it."
Tom Robertson
Arts Coach and Consultant
"Michelle has been an absolute joy to work with. We developed a South African Cohort for her "How to Use LinkedIn" course made up of my non profit clients. Michelle was extremely accommodating with being available for our group and scheduling weekly joint sessions. The course itself was excellent, starting with the foundations of who is our who, and then the practical understanding of LinkedIn, our profiles and how to use the platform. It was easy to follow, and full of tips and wisdom which our group can attest to seeing the fruit in practice. Highly recommend the course! Thank you Michelle."
Sophie Olivier
Independent Fundraising Consultant
Join the Spring Consultany Cohort
Registration is now open until 19th May
